{"id":72377,"date":"2013-06-11T01:09:40","date_gmt":"2013-06-11T01:09:40","guid":{"rendered":"https:\/\/canadagold.ca\/?p=72377"},"modified":"2026-09-29T17:25:43","modified_gmt":"2026-09-29T21:25:43","slug":"investing-in-gold-factors-that-influence-the-price-of-gold","status":"publish","type":"post","link":"https:\/\/canadagold.ca\/fr\/investing-in-gold-factors-that-influence-the-price-of-gold\/","title":{"rendered":"Investing in Gold - Les facteurs qui influencent le prix de l'or"},"content":{"rendered":"Il est essentiel de comprendre les facteurs qui influencent le prix de l'or avant d'investir dans le m\u00e9tal pr\u00e9cieux. Il est tout aussi important de conna\u00eetre les principales diff\u00e9rences entre l'offre et la demande d'or et d'autres investissements tels que les mati\u00e8res premi\u00e8res, les actions et les obligations.\r\n\r\n<!--more-->\r\n\r\nUn autre facteur \u00e0 garder \u00e0 l'esprit : l'or n'est pas le seul m\u00e9tal pr\u00e9cieux \u00e0 prendre en consid\u00e9ration pour ce type d'investissement. L'argent, le platine et le palladium sont \u00e9galement des v\u00e9hicules d'investissement tr\u00e8s recherch\u00e9s. Ils pr\u00e9sentent des caract\u00e9ristiques fondamentales similaires \u00e0 celles de l'or, mais ont chacun leurs propres caract\u00e9ristiques en tant qu'investissement.\r\n<h2><strong>Facteurs influen\u00e7ant le prix des lingots d'or<\/strong><\/h2>\r\nLa valeur d'une pi\u00e8ce d'or ou d'un lingot d'or r\u00e9side dans sa teneur en m\u00e9tal pr\u00e9cieux. Bien que l'or soit agr\u00e9able \u00e0 regarder sous n'importe quelle forme, son attrait esth\u00e9tique n'entre g\u00e9n\u00e9ralement pas en ligne de compte lorsqu'il est recherch\u00e9 \u00e0 des fins d'investissement. C'est pourquoi la valeur d'un lingot d'or est directement li\u00e9e au prix du march\u00e9 de l'or et fluctue en fonction des mouvements du march\u00e9, tout comme les actions, les obligations et les mati\u00e8res premi\u00e8res.\r\n<h2><strong>Comment mesurer le prix de l'or<\/strong><\/h2>\r\nLorsqu'ils indiquent le cours de l'or, la plupart des rapports \u00e9conomiques mentionnent le prix par once troy en dollars am\u00e9ricains. Si vous suivez le march\u00e9 depuis l'\u00e9tranger, veillez \u00e0 convertir ce prix dans votre devise locale, et sachez qu'une once troy \u00e9quivaut \u00e0 environ 31,1 grammes.\r\n\r\nNotez \u00e9galement que le cours cot\u00e9 sur le march\u00e9 correspond toujours \u00e0 l\u2019or pur. La plupart des bijoux ont un titre bien inf\u00e9rieur \u00e0 la puret\u00e9 maximale (g\u00e9n\u00e9ralement compris entre 40 et 75 %), tandis que les lingots et les pi\u00e8ces de monnaie pr\u00e9sentent g\u00e9n\u00e9ralement des titres assez \u00e9lev\u00e9s (sup\u00e9rieurs \u00e0 90 %).\r\n\r\nUne fois que vous comprenez les m\u00e9canismes qui d\u00e9terminent le prix d\u2019un \u00e9chantillon physique d\u2019or, vous pouvez commencer \u00e0 examiner les forces du march\u00e9 \u00e0 l\u2019origine des fortes fluctuations quotidiennes des cours. Elles sont class\u00e9es par ordre d\u2019importance quant \u00e0 leur impact sur le cours quotidien de l\u2019or.\r\n<h3><strong>1. Donn\u00e9es macro\u00e9conomiques<\/strong><\/h3>\r\nLe facteur qui influence de loin le plus le cours de l\u2019or est l\u2019actualit\u00e9 \u00e9conomique quotidienne en provenance des march\u00e9s mondiaux. L\u2019or a toujours \u00e9t\u00e9, historiquement, un investissement de type \" valeur refuge \". \u00c0 l\u2019instar de l\u2019immobilier et des liquidit\u00e9s, c\u2019est un placement vers lequel se tourner lorsque la situation semble compromise ailleurs. Lorsque les capitaux se retirent de la bourse, ils se dirigent g\u00e9n\u00e9ralement vers ce type d'investissements, mais en 2008, lorsque les march\u00e9s boursiers et immobiliers ont connu des effondrements simultan\u00e9s, l'or est apparu comme la seule valeur refuge et a alors entam\u00e9 une spectaculaire hausse de son cours.\r\n<h3><strong>2. Pression inflationniste<\/strong><\/h3>\r\nL'inflation est la th\u00e9orie selon laquelle, au fil du temps, la valeur de la monnaie diminue toujours \u00e0 mesure que les prix augmentent. M\u00eame si le prix moyen d'une maison n'est plus de $40 000 comme en 1975, le nombre de lingots d'or n\u00e9cessaires pour acheter cette m\u00eame maison reste relativement stable : $40 000 d'or en 1975 vaudraient aujourd'hui un peu plus de $310 000.\r\n\r\nCela signifie que, quelle que soit la situation du march\u00e9 de l\u2019or, \u00e0 long terme, il est toujours plus avantageux de d\u00e9tenir de l\u2019or que de conserver des liquidit\u00e9s sans percevoir d\u2019int\u00e9r\u00eats. Bien que l\u2019or ne rapporte pas d\u2019int\u00e9r\u00eats, son cours suit g\u00e9n\u00e9ralement le rythme de l\u2019inflation, voire le d\u00e9passe.\r\n<h3><strong>3. Offre et demande d'or<\/strong><\/h3>\r\nL'offre et la demande constituent le principal moteur de la formation des prix sur le march\u00e9 pour la plupart des mati\u00e8res premi\u00e8res. Bien que le prix de l'or soit bien plus complexe que cette formule de base, ces facteurs entrent bel et bien en jeu.\r\n\r\nL'offre d'or d\u00e9pend en grande partie de son prix, car les co\u00fbts d'extraction sont devenus tr\u00e8s \u00e9lev\u00e9s. Autrefois, il \u00e9tait assez facile de prospecter et d'extraire de l'or, comme en t\u00e9moignent les nombreuses histoires de la ru\u00e9e vers l'or o\u00f9 l'on tombait sur le filon. De nos jours, il est beaucoup plus difficile d'extraire de l'or en grandes quantit\u00e9s, ce qui n\u00e9cessite des \u00e9quipements et des technologies co\u00fbteux. De plus, comme l\u2019or ne s\"\" \u00e9puise \u00bb pas vraiment ni ne se consomme comme les autres mati\u00e8res premi\u00e8res, il existe toujours d\u2019importantes r\u00e9serves d\u2019or, quelle que soit l\u2019offre. Ainsi, contrairement \u00e0 la plupart des autres mati\u00e8res premi\u00e8res, l\u2019offre d\u2019or continuera probablement \u00e0 r\u00e9agir davantage \u00e0 son prix qu\u2019\u00e0 l\u2019influencer directement.\r\n\r\nDu c\u00f4t\u00e9 de la demande, la situation est tout aussi constante. Lorsque le cours de l\u2019or baisse, la demande en or destin\u00e9e \u00e0 la joaillerie augmente (la joaillerie \u00e9tant un poste de d\u00e9pense discr\u00e9tionnaire), mais la demande d\u2019or \u00e0 des fins d\u2019investissement diminue g\u00e9n\u00e9ralement lorsque les cours suivent une tendance \u00e0 la baisse. L\u2019inverse est bien s\u00fbr vrai lorsque les cours augmentent : la demande d\u2019or pour la joaillerie diminue, tandis que la demande d\u2019or \u00e0 des fins d\u2019investissement augmente.\r\n\r\n<strong>L'avenir du prix de l'or<\/strong>\r\n\r\nL'\u00e9conomie et le taux d'inflation sont les indicateurs les plus probables du prix de l'or \u00e0 l'avenir. Une nouvelle r\u00e9cession importante ou une augmentation soudaine du niveau d'inflation pourrait entra\u00eener une nouvelle hausse importante du prix de l'or. De m\u00eame, si l'\u00e9conomie mondiale continue de s'am\u00e9liorer et que l'inflation reste ma\u00eetris\u00e9e, le prix de l'or devrait rester relativement stagnant et pourrait m\u00eame baisser un peu plus.\r\n\r\n<a href=\"http:\/\/ezinearticles.com\/?Investing-in-Gold---Factors-That-Influence-the-Price-of-Gold&amp;id=7779678\" target=\"_blank\" rel=\"noopener noreferrer\">Voir cet article et d'autres sur Ezine<\/a>","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":72378,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-72377","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Investing in Gold - Factors That Influence the Price of Gold - Canada Gold<\/title>\n<meta name=\"description\" content=\"Understanding the factors that influence the price of gold is crutial before making an investment in the precious metal.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/canadagold.ca\/fr\/investing-in-gold-factors-that-influence-the-price-of-gold\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Investing in Gold - Factors That Influence the Price of Gold - Canada Gold\" \/>\n<meta property=\"og:description\" content=\"Understanding the factors that influence the price of gold is crutial before making an investment in the precious metal.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/canadagold.ca\/fr\/investing-in-gold-factors-that-influence-the-price-of-gold\/\" \/>\n<meta property=\"og:site_name\" content=\"Canada Gold\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CanadaGoldBBB\" \/>\n<meta property=\"article:published_time\" content=\"2013-06-11T01:09:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-29T21:25:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/canadagold.ca\/wp-content\/uploads\/2025\/02\/investing-in-gold-factors.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"380\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ramish Mahmood\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@CanadaGoldBBB\" \/>\n<meta name=\"twitter:site\" content=\"@CanadaGoldBBB\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ramish Mahmood\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimation du temps de lecture\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/canadagold.ca\\\/investing-in-gold-factors-that-influence-the-price-of-gold\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/canadagold.ca\\\/investing-in-gold-factors-that-influence-the-price-of-gold\\\/\"},\"author\":{\"name\":\"Ramish Mahmood\",\"@id\":\"https:\\\/\\\/canadagold.ca\\\/#\\\/schema\\\/person\\\/c858a8bb1b7cc6258884f6233164520a\"},\"headline\":\"Investing in Gold &#8211; 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